Marketing comms design | Creative advertising campaign
Ladies and gentlemen... The greatest show in hygiene!
Norwich based Teknomek is the UK’s leading manufacturer and supplier of hygienic stainless steel equipment and furniture. They pride themselves on producing intelligently designed products at great value backed by a helpful and knowledgeable customer support team.
There’s a tendency to create the obvious when working in the manufacturing sector. Teknomek lead the way, so the creative direction needed to as well. Naked look to evolve a new theme for each year as part of Teknomek's marketing strategy. This theme – a playful Victorian design demonstrates constant innovation and thought, giving a real distinction for the brand. Also, engaging brilliantly with customers who will notice something out of the norm.
Creating designs that are fun and playful (if you are able) makes people smile, it’s that simple. Make people smile and they remember it too – isn’t that what marketing is all about? Remembering brands and their products for the right reasons. We're lucky that Teknomek as a brand are not afraid to push the boundaries and have a little fun – creativity is seen as an important tool in standing out against the competitors.
"We continue to see Naked as an extension of our marketing department."