IPRS Health have successfully grown their network of clinical specialist over a numbers of years to become one of, if not the, largest network of its kind in the UK. In light of this continued success and growth, the time had come to build on the brand and to refresh the identity of the company.
In true Naked Marketing fashion we presented our proposal to IPRS with the intention of causing a stir – suggesting a complete overhaul of the IPRS Health branding. This was met favourably, so next the new IPRS Health identity was developed alongside sister companies and the overarching Group company. This created cohesive new branding for the entire IPRS family of companies.
Naked have since worked with IPRS to apply the new vibrant and playful brand to all company stationery, corporate brochures, a brand new responsive content-managed website, exhibition stands, promotional goods and signage.
"Just a quick note to say that we launched the new branding at our annual company day on Friday… And it went down really really well!!! Just wanted to say how pleased we are with Naked’s approach to our specification."